by planetlink | Mar 13, 2025 | Entrepreneurial, Marketing
In today’s digital age, getting a new business to stand out can be challenging due to the stiff competition. However, focusing on local marketing strategies can help attract potential customers. One recommendation is to target a specific niche, which ensures...
by planetlink | Mar 11, 2025 | Branding, Entrepreneurial
The article discusses the challenges small businesses face due to their size and offers strategies to overcome these issues. Small businesses often struggle to attract clients who equate size with reliability and influence. However, these businesses can adopt measures...
by planetlink | Mar 11, 2025 | Career Development, Entrepreneurial
Executive coaching is a powerful tool for leadership development, yet misconceptions often prevent leaders from fully embracing its benefits. These misconceptions include the notion that coaching is only for struggling executives, that it delivers quick fixes, or that...
by planetlink | Mar 10, 2025 | Entrepreneurial, Informational
The article discusses the challenges and complexities of starting and running a small business, likening it to waging a war that never goes exactly as planned. The author shares personal experiences of starting a business while working part-time, leading to a conflict...
by planetlink | Mar 10, 2025 | Branding, Entrepreneurial
The article by Scott Baradell, published on Entrepreneur, argues that the branding industry is largely built on ineffective platitudes and incorrect assumptions. Baradell criticizes common branding advice such as “tell your story,” “define your...
by planetlink | Mar 10, 2025 | Entrepreneurial, Marketing
In the present competitive market, standing out is vital for small businesses. Many of them attempt to cater to everyone, leading to unclear messaging, inefficient marketing, and missed opportunities. With the evolution of consumer expectations and heightened...
