by planetlink | Mar 22, 2025 | Entrepreneurial, Productivity
While there are numerous online courses offering “small business 101”, they often overlook the crucial element of mastering the entrepreneur’s mindset. Books, however, delve deeper into the psychology of starting one’s own venture, customer...
by planetlink | Mar 22, 2025 | Entrepreneurial, Marketing
Recessions can pose significant challenges for small business owners. However, businesses don’t fail due to the recession itself, but rather how the owner responds to it. A common error made by small business owners during a recession is to significantly reduce...
by planetlink | Mar 21, 2025 | Entrepreneurial, Generative AI
ChatGPT can be used in several unconventional ways, transforming the way entrepreneurs work and providing them with an unfair advantage. Instead of using this AI tool just for rewriting emails, it can serve as a strategic partner, therapist, and business analyst. One...
by planetlink | Mar 18, 2025 | Career Development, Entrepreneurial
Starting a new business can be thrilling, particularly if it centers around a passion. However, passion alone is not enough to ensure business survival. Other elements like education, mentorship, and strategic support are required. Unfortunately, many small business...
by planetlink | Mar 13, 2025 | Entrepreneurial, Marketing
In today’s digital age, getting a new business to stand out can be challenging due to the stiff competition. However, focusing on local marketing strategies can help attract potential customers. One recommendation is to target a specific niche, which ensures...
by planetlink | Mar 11, 2025 | Branding, Entrepreneurial
The article discusses the challenges small businesses face due to their size and offers strategies to overcome these issues. Small businesses often struggle to attract clients who equate size with reliability and influence. However, these businesses can adopt measures...
