Adrienne Folse, owner of Design the Planet, has conveyed the importance of Search Engine Optimization (SEO) for businesses in a blog post. Folse explains that despite having a well-designed website, it won’t attract customers without SEO, likening it to a hidden boutique that people can’t find. She highlights that search engines are the digital highways leading customers to businesses. Folse shares that 75% of people don’t scroll past the first page of search results, making businesses not on the first page virtually invisible, and thus irrelevant. The post warns businesses that their competitors are likely using SEO to gain visibility and attract customers. Folse suggests that companies should optimize their websites based on their audiences’ needs, as this builds trust and positions a business as an industry leader. She emphasizes that SEO is a long-term investment that can help a business dominate local searches and expand its customer base.
“Unlock Your Business Potential: SEO is Your Digital Visibility Magnet”
