by steve | Jan 21, 2025 | Content, Social Media
LinkedIn carousel posts can significantly increase engagement, with multiple slide posts getting 3.7 times more engagement than regular text updates. Carousel posts should be informative, filling a gap in your audience’s knowledge with valuable lessons. Topics...
by steve | Jan 17, 2025 | Publicity, Social Media
In the fast-paced world of PR, building effective media relationships is key to a successful strategy. With shrinking PR budgets, every tactic must provide value. Networking is crucial, but there is often a gap between content creators and the media outlets that...
by steve | Jan 16, 2025 | Marketing, Social Media
The article provides useful tips for effectively pitching services on LinkedIn without appearing overly salesy. It emphasizes the importance of building relationships, playing the long game, and sharing value freely to convert cold leads into warm prospects. The...
by steve | Jan 3, 2025 | Branding, Social Media
LinkedIn is not just a resume or job searching platform; it serves as a personal branding tool, networking powerhouse and a professional business card. However, many people are not utilizing LinkedIn to its full potential. To use LinkedIn effectively, it is important...
by steve | Dec 24, 2024 | Social Media, Technology
The Covid-19 pandemic has significantly transformed the way we network, shifting from in-person gatherings to online meetings in platforms like Zoom. This change has not diminished the importance of networking, with research showing that it leads to more job and...
by steve | Dec 17, 2024 | Marketing, Social Media
The power of LinkedIn comments as a tool for business growth is often overlooked, but when used correctly, these comments can multiply marketing efforts, increase profile views and engagement numbers, and build valuable business relationships. To optimize the use of...
