by planetlink | Jan 21, 2025 | Entrepreneurial, Social Media
Thought leadership is a valuable way to share one’s knowledge and expertise, according to former Forbes Councils Member Fran Biderman-Gross. Thought leaders are authorities on a specialized topic, method or skill, and are often the go-to people within their...
by planetlink | Jan 20, 2025 | Entrepreneurial, Informational
Starting a business comes with potential rewards as well as risks, with research showing that approximately 20% of small businesses fail within their first year. Therefore, selecting business ideas with high profitability and low failure rates is a wise decision....
by planetlink | Jan 16, 2025 | Entrepreneurial, Technology
The author, a business owner with nearly two decades of experience, notes that AI has significantly contributed to enhancing the learning curve for new employees. Using the latest tools and technology, including AI, to automate routine tasks enables employees to focus...
by planetlink | Jan 15, 2025 | Entrepreneurial, Generative AI
The World Economic Forum’s Future of Jobs Report indicated that 40% of companies are planning workforce reductions due to AI automation. However, Tracy Heatley, founder of the UK-based firm Better Marketing with Tracy Heatley, has advice for one-person business...
by planetlink | Jan 6, 2025 | Entrepreneurial, Marketing
Andrea Aker, CEO of Aker Ink PR & Marketing, details common marketing mistakes made by startups and provides strategies to optimize marketing efforts. Often running with limited resources, startups need to employ creative strategies to grow. However, to fully...
by planetlink | Jan 2, 2025 | Branding, Entrepreneurial
The article discusses nine key trends in personal branding that can help individuals advance their careers and achieve greater success in the workplace. These trends revolve around themes such as emphasizing unique strengths, effective communication in hybrid work...
