by steve | Dec 17, 2024 | Marketing, Social Media
The power of LinkedIn comments as a tool for business growth is often overlooked, but when used correctly, these comments can multiply marketing efforts, increase profile views and engagement numbers, and build valuable business relationships. To optimize the use of...
by steve | Dec 16, 2024 | Generative AI, Technology
Google has unveiled an innovative AI tool named Whisk which generates images based on other images as prompts. Whisk allows users to provide images to indicate the subject, scene, and style of the desired AI-generated image. Multiple images can be used for each of...
by steve | Dec 13, 2024 | Content, Marketing
Increasing sales volume, profit, and revenue is the ultimate aim of any marketing strategy. However, today’s B2B content creators face a paradox: how to make complex, technical content engaging without sacrificing substance. Analytics often show that what were...
by steve | Dec 5, 2024 | Content, Generative AI
Maximizing the potential of your top-performing LinkedIn posts can be done effectively using ChatGPT, a generative AI. This process allows you to transform one successful post into a week’s worth of content, saving you time and effort. The first step is...
by steve | Dec 4, 2024 | Content, Social Media
Gaining attention on LinkedIn requires strategic planning, but it’s a skill that can be learned. LinkedIn posts reportedly generate around 280 billion views per year, and the ones that succeed tend to follow specific patterns. One of these patterns involves...
by steve | Dec 3, 2024 | Business Development, Social Media
LinkedIn, a platform with over one billion users, rewards consistent creators who are willing to try innovative approaches. To stand out from the crowd and maximize the platform’s potential, there are five ‘hacks’ that could be effective. Firstly,...
by steve | Dec 2, 2024 | Entrepreneurial, Marketing
New York’s innovative entrepreneurs suggest the best marketing is free, emphasizing the power of word of mouth and organic promotion from loyal customers and celebrities. Lauren Berlingeri, co-founder and CEO of wellness brand Higher Dose, shares that the...
by steve | Nov 29, 2024 | Branding, Social Media
During the holiday season, brands have a unique opportunity to connect with their customers in a meaningful and memorable way. With increasing competition, it is essential to be innovative and find new ways to capture the season’s magic. One way to make your...
by steve | Nov 29, 2024 | Entrepreneurial, Marketing
Public speaking is often seen as an intimidating or irrelevant skill for small business owners. However, it could be a game-changer for business growth. Many entrepreneurs avoid public speaking, but this could be a missed opportunity, as becoming proficient in public...
by steve | Nov 28, 2024 | Content, Social Media
Coaches can maximize the value of their client calls by repurposing the content from those sessions for social media engagement and sales. This involves using the valuable insights and experiences shared in the sessions. The key is to extract the most impactful...