by planetlink | Dec 4, 2024 | Content, Social Media
Gaining attention on LinkedIn requires strategic planning, but it’s a skill that can be learned. LinkedIn posts reportedly generate around 280 billion views per year, and the ones that succeed tend to follow specific patterns. One of these patterns involves...
by planetlink | Dec 3, 2024 | Business Development, Social Media
LinkedIn, a platform with over one billion users, rewards consistent creators who are willing to try innovative approaches. To stand out from the crowd and maximize the platform’s potential, there are five ‘hacks’ that could be effective. Firstly,...
by planetlink | Dec 2, 2024 | Entrepreneurial, Marketing
New York’s innovative entrepreneurs suggest the best marketing is free, emphasizing the power of word of mouth and organic promotion from loyal customers and celebrities. Lauren Berlingeri, co-founder and CEO of wellness brand Higher Dose, shares that the...
by planetlink | Nov 29, 2024 | Branding, Social Media
During the holiday season, brands have a unique opportunity to connect with their customers in a meaningful and memorable way. With increasing competition, it is essential to be innovative and find new ways to capture the season’s magic. One way to make your...
by planetlink | Nov 29, 2024 | Entrepreneurial, Marketing
Public speaking is often seen as an intimidating or irrelevant skill for small business owners. However, it could be a game-changer for business growth. Many entrepreneurs avoid public speaking, but this could be a missed opportunity, as becoming proficient in public...
by planetlink | Nov 28, 2024 | Content, Social Media
Coaches can maximize the value of their client calls by repurposing the content from those sessions for social media engagement and sales. This involves using the valuable insights and experiences shared in the sessions. The key is to extract the most impactful...
by planetlink | Nov 26, 2024 | Marketing, Search Engine Optimization
The evolution of search on the open web for advertisers in 2025 and beyond is predicted to be significantly different from how it has been for the past decade. Over 25 years ago, the advent of search engines revolutionized the digital world, with Google leading the...
by planetlink | Nov 25, 2024 | Content, Marketing
The power of authentic expert voices and thought leadership content in driving successful marketing and sales efforts is profound. They are not just for industry titans or renowned consultants, but for anyone with valuable insights to share. Thought leaders can come...
by planetlink | Nov 6, 2024 | Design, Marketing
The design of a landing page can significantly improve conversion rates, potentially by up to 300%. This is due to the landing page’s role in converting visitors into customers, making it a key component of marketing strategies. To make landing pages more...
by planetlink | Oct 2, 2024 | Search Engine Optimization, Social Media
With nearly four million new videos being uploaded to YouTube daily, it’s crucial to optimally utilize the platform to reach your target audience. As YouTube is the second most popular search engine and its largest demographic is Generation Z, optimizing your...