by steve | Jan 30, 2025 | Social Media
The article provides six tips for writing LinkedIn posts that your connections will save and share, increasing your profile visibility and potential business opportunities. 1. Focus on a specific challenge: Choose a problem you’ve overcome and explain how you...
by steve | Jan 30, 2025 | Branding, Marketing
The call for sustainable and environmentally-friendly business models has become stronger than ever due to increasing concerns about climate change and sustainability. There are many ways to generate revenue while supporting environmental goals. The fashion industry...
by steve | Jan 29, 2025 | Entrepreneurial, Search Engine Optimization
Small service-based businesses are crucial to local communities and can significantly benefit from mastering local SEO to attract new clients and outpace competition. According to Google, 46% of all searches have a local intent, and “near me” searches have...
by steve | Jan 29, 2025 | Marketing, Social Media
LinkedIn newsletters are an under-utilized tool for gaining a wide audience reach with minimal effort. LinkedIn automatically invites your followers to subscribe when you create a newsletter, providing free marketing. The newsletter feature is a game-changer for...
by steve | Jan 29, 2025 | Marketing, Technology
A recent study from Botify indicates that 94% of marketing leaders are prepared to optimize brand visibility for AI search, and 42% feel very prepared. The survey also found that the majority of marketers are excited about the shift away from traditional search...
by steve | Jan 28, 2025 | Marketing
The entrepreneurial journey for introverts can be different than their extrovert counterparts. Introverted entrepreneurs, while having strengths like problem-solving, building meaningful connections, and working independently, sometimes find it challenging to navigate...
by steve | Jan 28, 2025 | Entrepreneurial, Generative AI
The article suggests that most people live below their potential due to self-imposed limitations and lack of clear vision. It proposes using ChatGPT, a conversational AI, to overcome these barriers and achieve one’s full potential. Five prompts are presented to...
by steve | Jan 28, 2025 | Social Media
LinkedIn is a valuable platform for growing a small business, according to insiders at the social media company. Key steps include setting up your profile to highlight services and skills, using a clear call-to-action button, and posting content with practical...
by steve | Jan 27, 2025 | Generative AI, Search Engine Optimization
Artificial Intelligence (AI) tools are transforming the landscape for search results, content creation, and user behaviour, leading to new opportunities and challenges for marketers. To stay competitive, marketers must adapt their content and SEO strategies to suit...
by steve | Jan 27, 2025 | Marketing, Social Media
The article discusses how to turn LinkedIn followers into clients and superfans by sharing personal stories and experiences. It suggests five types of posts that can help achieve this. The first type of post should be about reintroducing oneself during follower...
