by steve | Jan 15, 2025 | Entrepreneurial, Generative AI
The World Economic Forum’s Future of Jobs Report indicated that 40% of companies are planning workforce reductions due to AI automation. However, Tracy Heatley, founder of the UK-based firm Better Marketing with Tracy Heatley, has advice for one-person business...
by steve | Jan 6, 2025 | Entrepreneurial, Marketing
Andrea Aker, CEO of Aker Ink PR & Marketing, details common marketing mistakes made by startups and provides strategies to optimize marketing efforts. Often running with limited resources, startups need to employ creative strategies to grow. However, to fully...
by steve | Jan 5, 2025 | Content, Marketing
Online connectivity has opened up new business opportunities, particularly in the realm of influencer and content-based marketing. However, simply having an online presence is not enough. Entrepreneurs need to build trust with their audience, which can be challenging...
by steve | Jan 3, 2025 | E-commerce, Search Engine Optimization
The webinar discusses strategies to enhance consultancy, such as defining a personal brand and acquiring initial clients. It highlights how artificial intelligence (AI) can stimulate growth and automate key procedures in e-commerce, giving businesses a competitive...
by steve | Jan 3, 2025 | Branding, Social Media
LinkedIn is not just a resume or job searching platform; it serves as a personal branding tool, networking powerhouse and a professional business card. However, many people are not utilizing LinkedIn to its full potential. To use LinkedIn effectively, it is important...
