by planetlink | Jan 16, 2025 | Entrepreneurial, Technology
The author, a business owner with nearly two decades of experience, notes that AI has significantly contributed to enhancing the learning curve for new employees. Using the latest tools and technology, including AI, to automate routine tasks enables employees to focus...
by planetlink | Jan 16, 2025 | Marketing, Social Media
The article provides useful tips for effectively pitching services on LinkedIn without appearing overly salesy. It emphasizes the importance of building relationships, playing the long game, and sharing value freely to convert cold leads into warm prospects. The...
by planetlink | Jan 15, 2025 | Entrepreneurial, Generative AI
The World Economic Forum’s Future of Jobs Report indicated that 40% of companies are planning workforce reductions due to AI automation. However, Tracy Heatley, founder of the UK-based firm Better Marketing with Tracy Heatley, has advice for one-person business...
by planetlink | Jan 6, 2025 | Entrepreneurial, Marketing
Andrea Aker, CEO of Aker Ink PR & Marketing, details common marketing mistakes made by startups and provides strategies to optimize marketing efforts. Often running with limited resources, startups need to employ creative strategies to grow. However, to fully...
by planetlink | Jan 5, 2025 | Content, Marketing
Online connectivity has opened up new business opportunities, particularly in the realm of influencer and content-based marketing. However, simply having an online presence is not enough. Entrepreneurs need to build trust with their audience, which can be challenging...