by planetlink | Jan 6, 2025 | Entrepreneurial, Marketing
Andrea Aker, CEO of Aker Ink PR & Marketing, details common marketing mistakes made by startups and provides strategies to optimize marketing efforts. Often running with limited resources, startups need to employ creative strategies to grow. However, to fully...
by planetlink | Jan 5, 2025 | Content, Marketing
Online connectivity has opened up new business opportunities, particularly in the realm of influencer and content-based marketing. However, simply having an online presence is not enough. Entrepreneurs need to build trust with their audience, which can be challenging...
by planetlink | Jan 3, 2025 | Branding, Social Media
LinkedIn is not just a resume or job searching platform; it serves as a personal branding tool, networking powerhouse and a professional business card. However, many people are not utilizing LinkedIn to its full potential. To use LinkedIn effectively, it is important...
by planetlink | Jan 2, 2025 | Branding, Entrepreneurial
The article discusses nine key trends in personal branding that can help individuals advance their careers and achieve greater success in the workplace. These trends revolve around themes such as emphasizing unique strengths, effective communication in hybrid work...
by planetlink | Jan 1, 2025 | Generative AI, Marketing
As we approach 2025, marketing leaders predict significant shifts in consumer behavior and marketing strategies, with a focus on personalization, AI, data analysis, and budget optimization. Casey Gannon, a VP at Bold Commerce, highlights that personalization has...
